Jersey Hemp - Tesco Launch Animation
An animation to showcase the Jersey Hemp product as it rolled out in Tesco stores across the UK
When a client appears with a short deadline, a brief and no brand assets what do you do?
In this instance, I turned to A.I. Yes, yes! Boo, hiss! I get you. I honestly feel the same. And under any regular circumstances, I will always either do it myself or find the right artist for the job.
The A.I pipeline, however, allowed me to pull this video together in the very limited time I had.
Whenever I do use generated imagery, however, I do at least try to still have some level of input or control over the end image, manipulating the generated results to try and create a more bespoke end product.
